SwissPay provides News Publishers with an innovative pay-per-article solution based on frictionless payment and respectful rewarded video Advertising: The Smart Wall.

SwissPay gives News Publishers the opportunity to monetize occasional readers as well as non-subscribers through an advanced monetization technology which generates news revenue streams from instant mobile payment and opt-in video ads.

The Smart Wall relies on Machine Learning and Self-improving optimization in order to increase the conversion rate and to generate a high eCPM.